Join us for an engaging workshop series on demystifying advocacy for nonprofits, hosted in partnership with Alliance for Girls member Planned Parenthood of Mar Monte (PPMM). Led by Cheri Greven, PPMM's Public Affairs Director for Sierra / Sacramento / San Joaquin / East Bay region, we'll learn about the legal framework for advocacy and the much more narrowly defined activity of lobbying, as well as practical ways to engage in statewide and local campaigns, digital advocacy, and mobilizing people to advance systemic change that centers girls. 

Specifically, this workshop series will provide:

  • An overview of the legal framework for 501(c)3 nonprofits to pursue advocacy, including what actually constitutes as lobbying, guided by a skilled attorney

  • Practical and effective strategies for engaging in statewide and local campaigns, digital advocacy, and community mobilization

  • An exploration of case studies from organizations actively pursuing advocacy, including Planned Parenthood Mar Monte, Equal Rights Advocates, and Alliance for Girls

  • Opportunities to discuss and apply our learnings with fellow participants

  • Technical assistance to support introduction, navigation, and implementation in your organizations

  • A closing digital workshop to touch base, debrief, and share effective practices

Whether your organization is considering pursuing advocacy or is already actively engaged in it, you'll leave with greater awareness, tangible tools, and strategies for advancing policy change on issues impacting girls and their communities.

  Virtual Workshop Series Schedule

  Thursday, September 24, 2020
  12:30pm - 2:30pm PT


  Thursday, October 8, 2020
  12:30pm - 1:30pm PT

  Technical Assistance Session

  Thursday, October 22, 2020
  12:30pm - 1:30pm PT

  Closing Session

This workshop series will be hosted on Zoom.

About the Facilitator

Cheri Greven
Public Affairs Director for Sierra / Sacramento / San Joaquin / East Bay region
Planned Parenthood Mar Monte

Cheri Greven is the Public Affairs director for the Sierra / Sacramento / San Joaquin / East Bay region of Planned Parenthood Mar Monte (PPMM) and is currently serving as Interim Vice President of Planned Parenthood Advocates Mar Monte, the affiliated 501(c)4 advocacy organization of PPMM.

Cheri is responsible for legislative lobbying, community engagement, grassroots advocacy and media affairs. The Public Affairs team throughout PPMM, which is the largest Planned Parenthood affiliate in the country, is working to protect and promote access to vital reproductive health care for all communities.

Before arriving at PPMM in June 2016, Cheri served the House of Representatives for eight years as District Director for Congressman Eric Swalwell in the San Francisco Bay Area and as Field Representative for Congressman Jerry McNerney both in the Bay Area and Central Valley.

Cheri is a Bay Area native and received her B.A. in Political Communication from San Francisco State University.

“Girls” refers to gender-expansive youth (cis girls, trans girls, non-binary youth, gender non-conforming youth, gender queer youth and any girl-identified youth).

This workshop is $43 for non-members. Members receive one free registration with a promo code and 30% off subsequent registrations. Email Kailin at for the promo code or if you're experiencing financial hardship. Not a member? Join us! 

If you have any accommodation needs, please let us know at least 48 hours prior to the workshop. We'll make every effort to provide them. 

Demystifying Advocacy as a Nonprofit

  • Thursday Sep 24 2020, 12:30 PM - 2:30 PM
    Thursday Oct 08 2020, 12:30 PM - 1:30 PM
    Thursday Oct 22 2020, 12:30 PM - 1:30 PM
  • Online